SISI

Similarweb

SEO (Search Engine Optimization)GEO (Generative Engine Optimization)

Overview

Week of October 25, 2026

Weekly Metric Performance

For the week of October 25, 2026, Similarweb secured Rank #32 in the SEO (Search Engine Optimization) with a Deca Score of 1.7 and a 2.5% Mention Rate.

RANK

#32▲13

DECA SCORE

1.7

MENTION RATE

2.5%+1.3

Chart History

Last 4 week movement

From Oct 4, 2026 to Oct 25, 2026, Similarweb recorded a change from Rank #42 to #32 in the SEO (Search Engine Optimization), with a -0.2 pt shift in Deca Score and a +1.3 % shift in Mention Rate.

DECA SCORE

MENTION RATE

4 weeksOct 4, 2026 - Oct 25, 2026

Segment Position

Top Segments by Visibility

For the week of October 25, 2026, Similarweb positioned at #12 in Keyword Research & Strategy (12.5% mention), #13 in Mid-Market (10% mention), and #20 in On-Page & Content (5% mention) market segment.

Use Case: Keyword Research & Strategy

#12

12.5% mention

Business Scale: Mid-Market

#13

10% mention

Optimization Scope: On-Page & Content

#20

5% mention

On-Page GEO Patterns

GEO Pattern Benchmarking

Here's what a GEO pattern breakdown looks like, shown on an example page. Upgrade to Pro to see the patterns behind Similarweb's own cited pages.

Answer-first structureEXAMPLE

Pattern Summary

4 cited URLs

Every page opens with an H1 immediately followed by a 1–2 sentence summary paragraph defining the page's core value.
Opening paragraphs are concise (1–3 sentences), front-loading the core concept (e.g. 'GEO optimizes content for AI answer engines like ChatGPT and Perplexity') before any detail.
H1 text directly mirrors the page's subject keyword (e.g. 'What is GEO', 'GEO vs SEO'), minimising ambiguity for LLM retrieval.

OBSERVED

Cited page evidence

4 cited URLs

/docs/what-is-generative-engine-optimization

Cited 9 times

<h1>What is Generative Engine Optimization (GEO)?</h1>
<p>Generative Engine Optimization (GEO) is the practice of optimizing content so that AI answer engines—such as ChatGPT, Perplexity, and Google AI Overviews—cite your brand in their generated responses.</p>

Which of these does your page already have?

Run the GEO Guide on your own page. Free.

Start GEO Guide