IT
Marketing AutomationEmail Marketing

Overview

Week of October 4, 2026

Weekly Metric Performance

For the week of October 4, 2026, Iterable secured Rank #5 in the Marketing Automation with a Deca Score of 61.1 and a 27.1% Mention Rate.

RANK
#5
DECA SCORE
61.1
MENTION RATE
27.1%-3.4

Chart History

Last 4 week movement

From Sep 13, 2026 to Oct 4, 2026, Iterable recorded a change from Rank #3 to #5 in the Marketing Automation, with a -11.2 pt shift in Deca Score and a -3.4 % shift in Mention Rate.

DECA SCORE
MENTION RATE
4 weeksSep 13, 2026 - Oct 4, 2026

Segment Position

Top Segments by Visibility

For the week of October 4, 2026, Iterable positioned at #2 in Customer Lifecycle & Retention (58.3% mention), #2 in Omni-Channel (45% mention), and #2 in Campaign Management (41.7% mention) market segment.

Use Case: Customer Lifecycle & Retention

#2

58.3% mention

Channel Scope: Omni-Channel

#2

45% mention

Use Case: Campaign Management

#2

41.7% mention

On-Page GEO Patterns

GEO Pattern Benchmarking

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Top 3 in Marketing Automation

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