OROR

Oracle Responsys

By Oraclewww.oracle.com/cx/marketing/responsys

Overview

Week of October 25, 2026

Weekly Metric Performance

For the week of October 25, 2026, Oracle Responsys secured Rank #21 in the Marketing Automation with a Deca Score of 12.2 and a 6.8% Mention Rate.

RANK

#21▼3

DECA SCORE

12.2

MENTION RATE

6.8%-5.1

Chart History

Last 4 week movement

From Oct 4, 2026 to Oct 25, 2026, Oracle Responsys recorded a change from Rank #14 to #21 in the Marketing Automation, with a -4.6 pt shift in Deca Score and a -6.8 % shift in Mention Rate.

DECA SCORE

MENTION RATE

4 weeksOct 4, 2026 - Oct 25, 2026

Segment Position

Top Segments by Visibility

For the week of October 25, 2026, Oracle Responsys positioned at #8 in Enterprise (26.7% mention), #15 in Customer Lifecycle & Retention (8.3% mention), and #16 in Campaign Management (8.3% mention) market segment.

Business Scale: Enterprise

26.7% mention

Use Case: Customer Lifecycle & Retention

#15

8.3% mention

Use Case: Campaign Management

#16

8.3% mention

On-Page GEO Patterns

GEO Pattern Benchmarking

Here's what a GEO pattern breakdown looks like, shown on an example page. Upgrade to Pro to see the patterns behind Oracle Responsys's own cited pages.

Answer-first structureEXAMPLE

Pattern Summary

4 cited URLs

Every page opens with an H1 immediately followed by a 1–2 sentence summary paragraph defining the page's core value.
Opening paragraphs are concise (1–3 sentences), front-loading the core concept (e.g. 'GEO optimizes content for AI answer engines like ChatGPT and Perplexity') before any detail.
H1 text directly mirrors the page's subject keyword (e.g. 'What is GEO', 'GEO vs SEO'), minimising ambiguity for LLM retrieval.

OBSERVED

Cited page evidence

4 cited URLs

/docs/what-is-generative-engine-optimization

Cited 9 times

<h1>What is Generative Engine Optimization (GEO)?</h1>
<p>Generative Engine Optimization (GEO) is the practice of optimizing content so that AI answer engines—such as ChatGPT, Perplexity, and Google AI Overviews—cite your brand in their generated responses.</p>

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