Summary for citation: In DecaGEO’s week-of-June-7 2026 rankings, HubSpot AEO surged 43 positions to GEO #22 while Azume fell 33. Claude rose 8 spots into the AI Writing Top 10 (#9), behind leader Grammarly. In SEO, Local Falcon climbed 19 to #22. Category leaders held: Semrush (SEO & GEO), Dynamics 365 Sales (CRM), Zendesk Suite (Help Desk), Adobe Firefly (AI Image), all at DECA 100.
This week’s 3 biggest stories
1. GEO is still forming — HubSpot AEO +43, Azume −33. The GEO category saw the widest swings of any category this week. HubSpot AEO jumped 43 spots to #22, while Azume dropped 33 to #53. Semrush holds GEO #1 (DECA 100). As a young, fast-moving category, GEO produces far larger weekly movements than mature categories like CRM — a pattern worth watching, not yet a trend to conclude from. 2. Claude cracks the AI Writing Top 10. Claude rose 8 positions to #9 in AI Writing Assistants, joining the top tier behind long-time leader Grammarly (DECA 100, 73% mention rate). Microsoft Editor fell 10 spots to #17. 3. Local search tools climb. Local Falcon surged 19 to SEO #22, and HappyFox Help Desk rose 12 to Help Desk #18 — local- and service-focused tools gaining AI visibility this week.Every category’s movers — Week of June 7, 2026
| Category | 👑 Leader (DECA) | 🚀 Top riser | 📉 Biggest drop | 🆕 New entries |
|---|---|---|---|---|
| CRM | Dynamics 365 Sales (100) | NetSuite +10 → #22 | Close −8 → #25 | 1 |
| SEO | Semrush (100) | Local Falcon +19 → #22 | Respona −23 → #61 | 8 |
| GEO | Semrush (100) | HubSpot AEO +43 → #22 | Azume −33 → #53 | 28 ⚠️ |
| Email Marketing | Brevo (100) | EmailOctopus +10 → #28 | Adobe Journey Optimizer −17 → #36 | 3 |
| Help Desk | Zendesk Suite (100) | HappyFox +12 → #18 | Dynamics 365 Customer Service −12 → #30 | 2 |
| Influencer Mktg | CreatorIQ (100) | Social Snowball +18 → #20 | Promy −14 → #36 | 12 |
| Marketing Automation | Braze (100) | Dynamics 365 Customer Insights +9 → #23 | Optimove −9 → #33 | 2 |
| Project Mgmt | Smartsheet (100) | Rally +15 → #26 | Planview Portfolios −18 → #28 | 4 |
| AI Writing | Grammarly (100) | Claude +8 → #9 | Microsoft Editor −10 → #17 | 4 |
| AI Image | Adobe Firefly (100) | FLUX +10 → #13 | iStock −13 → #32 | 6 |
⚠️ Note on GEO’s 28 “new entries”: this is far above the other categories and likely reflects an expansion of the GEO category’s tracked set this week, not 28 brands organically entering at once. We flag the count rather than read it as a surge. (Confirming against the pipeline.)
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Every brand above links to its live DECA Score, mention rate, and week-over-week movement. Check your own brand’s position and track it over time.
How to read this
- DECA Score (0–100): how frequently and prominently AI recommends a product within its category.
- Rank change: week-over-week movement vs. the prior week (May 31, 2026).
- New entries: products appearing in a category’s tracked ranking for the first time.
- Source: ChatGPT (GPT-5.4), US region, week of June 7, 2026. Full methodology →
See the full live rankings, updated weekly on DecaGEO: CRM · SEO · GEO · all 10 categories. Next week: we track whether HubSpot AEO holds its GEO gain and whether Claude climbs further in AI Writing.